How Sports Betting in the US and European Football Can Save Each Other — But Is It Worth It?

US Sports Betting and European Football - How can they save each other?

Introduction Two industries stand at a crossroads. In the United States, sports betting has exploded into a multibillion‑dollar market since legalization spread state by state. In Europe, football clubs outside the elite are struggling to balance books, sustain grassroots programs, and compete in an increasingly commercialized environment. The temptation is clear: betting operators crave global … Read more